Current Position
It is critical that you make an assessment of your current business position. This will allow to you highlight where you wish to focus on it the future. This may be done by using a SWOT analysis
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Strengths
Eg. Experienced/qualified/dedicated staff.
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Weaknesses
Eg. Some staff resistance to working longer hours.
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Opportunities
Eg. New Business (300+ staff) opening 10 minutes away in 6 months. Currently examining various options for co-operation with the personnel manager re the provision of staff childcare. |
Threats
Eg. Future of local authority grant unsure. |
Having a SWOT analysis allows the reader to see immediately your current position and where you have highlighted areas for improvement.
Once these areas are shown it is easier to produce an action plan which relates to the key items on the lists.